IDEA

At Ann Taylor, we see beauty in a woman’s real life. From simple pleasures to the most momentous occasions, the life she lives offers far more allure than any fantasy. Along the way, we’re a constant source of inspiration and style, helping her look and feel her best at every moment. It’s something we try to do with everything we create: elevate her everyday, every day. Welcome.

PROJECT SCOPE

• Brand Strategy
• Brand Guidelines
• Retail Packaging System
• Photography Art Direction
• Supporting Graphics
• Typography

CREATIVE PARTNERS
Co-Creative Director: Kapono Chung
Designer: Peter Karras